Dr.Pepper is considered a new media success (based on the referenced article). Using social media advertising correctly.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=91702
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About Me
- Rita Glynn Smith
- 30 years in marketing communications and event management... and I still love it.
Blog Archive
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2009
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- Core Value Statement
- Want to Move Up? Learn to Manage Like a CEO
- LESSONS LEARNED - Event Management - ADA compliance
- Turn up the heat on Social and New Media in Market...
- One more fabulous reference site
- Tweets are coming to LinkedIn...
- Why are companies scared of Social Media?
- What marketing process is most effective for a jun...
- Is Social Media the New Grail?
- Everybody wants to be a Pepper...
- Succession & Sustainability Planning - What's the ...
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November
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